Born and raised on the golden western coast of Cesme, Turkey and now based in London, 23-year-old musician Jem whips up his musical influences of Radiohead to Sarah Vaughan into his own infectious blend of 90s alternative rock with tender Middle Eastern melodies. With his music standing as representation of both his childhood roots and adulthood experiences, he brings together both worlds with his truly epic and outstanding debut ‘Secrets’.
Captivated by the unseen and hidden elements of life, all round moniker Jem brings both worlds together and entrances listeners with the embellishment of enticing undertones that weave between dark, emotive lyricism.
Giving raw, authentic glimpses to the Middle East from his own perspective, Jem further explained, “Sometimes I visualise my songs before writing them. With this song, imagery came to me in a dream-like state, and all I did was react musically to how these images made me feel.” He added, “I’ve always been interested in the unknown, and the feeling lies between the lines. Music and art are my way of highlighting the beauty that I see, which is often buried with a plain sight for most people.”
With a debut single now to his name and endlessly influenced by the wonders of the East and the West, Jem is ready to take 2022 by storm.
Directed by Mu Tunc.