“There is so much pressure to be perfect these days, especially in a world controlled by social media. We look at stunning models with gorgeous hair and makeup that seem to be having the time of their lives every day, when for most of us this isn’t a reality. Girls is about changing the goalposts on social expectations and accepting yourself for who you are no matter what flawless content you see online. We are all individuals, we are all perfect and we owe it to ourselves to own that.” – ROE