‘Frankie’ is the standout track from Alfreda‘s upcoming Mother’s Makeup EP, which is a stunning blend of alt-pop and seventies disco that not only captivates with its sound but also with its visual storytelling. It begins with raw, melodic simplicity before evolving into a groove-rich anthem, embodying the tension and allure of mistaken identity. Alfreda’s lyrics craft a playful yet poignant narrative about obsession, where she embraces the persona of ‘Frankie’, a character shaped by the expectations and desires of others.
Directed by Stanley Dunmore, the music video for ‘Frankie’ is a visual feast, perfectly complementing the song’s thematic depth. Set against a backdrop of vintage glamour, the video channels timeless glamour with a modern twist, reflecting Alfreda‘s distinctive blend of style and substance. The imagery is as multifaceted as the track itself – charismatic and mysterious, with an undercurrent of emotional complexity. Alfreda’s performance is both theatrical and intimate, drawing viewers into her creative world, where identity is fluid and reality is blurred.
Through its glamorous visuals and compelling storytelling, the ‘Frankie’ video elevates the song to new heights, solidifying Alfreda’s position as one of alt-pop’s most intriguing voices. It’s a dazzling display of artistry that leaves a lasting impression.
You can also find ‘Frankie’ in our Shades of Pop and Outsiders Club playlists.
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